In response to surging regional demand and escalating cryptocurrency prices, Strike, a Bitcoin-exclusive app, has announced its expansion to European customers. CEO Jack Mallers unveiled the strategic move on April 24, aimed at fostering Bitcoin (BTC) adoption across the continent by facilitating seamless transactions for users to buy, sell, and transfer the leading cryptocurrency.
The official declaration outlined that eligible European users would gain access to purchase BTC via bank accounts utilizing uncapped Single Euro Payments Area (SEPA) deposits. Notably, the SEPA encompasses 36 countries, including all European Union member states, four countries within the European Free Trade Association, and the United Kingdom.
Mallers elaborated on the functionality, stating that Strike users could withdraw Bitcoin into self-custody or via the Lightning network to any compatible wallet. Additionally, the BTC-focused platform is set to enable peer-to-peer (P2P) transfers, empowering customers to engage in cross-border payments denominated in Bitcoin, euros within Europe, U.S. dollars in America, or Tether’s USDT in supported regions.
Strike’s Expansion Trajectory
Strike’s venture into European markets aligns with the heightened interest in BTC and crypto-related services among the populace. Notably, Europe stands as a frontrunner in Google searches pertaining to BTC technological advancements and boasts dominance in the crypto-banking sector, with over 60 banks offering digital asset services, as per reports by crypto.news earlier this month.
However, Europe marks just the latest destination for Strike’s expansion endeavors. Last year, the company relocated its global headquarters to El Salvador, strategically eyeing the Latin American market. Additionally, the BTC platform has established its presence in the United States and across Africa, catering to over 100 countries worldwide.
Jack Mallers, a prominent advocate for BTC, has voiced his conviction that the cryptocurrency is destined to reach $1 million, citing its fundamental design and global hyperinflation. The founder has solidified his stance by reportedly divesting entirely from USD, positioning himself solely in BTC.
